Apple developing its own AI Health coach.

Mark Gurman in his Power On Newsletter:

The initiative is called Project Mulberry, and it involves a completely revamped Health app plus a health coach. The service would be powered by a new AI agent that would replicate — at least to some extent — a real doctor…

The idea is this: The Health app will continue to collect data from your devices (whether that’s the iPhone, Apple Watch, earbuds or third-party products), and then the AI coach will use that information to offer tailor-made recommendations about ways to improve health.

The company is currently training the AI agent with data from physicians that it has on staff. Apple is also looking to bring in outside doctors, including experts in sleep, nutrition, physical therapy, mental health and cardiology, to create videos. That content would serve as explainers to users about certain conditions and how to make lifestyle improvements. For instance, if the Health app receives data about poor heart-rate trends, a video explaining the risks of heart disease could appear.

Apple is by far the leader in healthcare among all the tech giants. I can’t think of any other company that comes close.

It’s good to see Apple continue to expand in that direction, and it might not be a bad idea to get some Pharmacists there as well who can advise on medications and what effects they could be having on a person’s health.

Siri has fallen and gotten worse, but I don’t think Tim Cook will let that happen with healthcare.