CVS allows you to use your iPhone to unlock high-value items.

Ryan Christoffel from 9to5Mac:

CVS today announced the launch of a newly rebranded and updated CVS Health app (formerly called CVS Pharmacy). The iPhone app offers a variety of new features, but perhaps the most exciting is one that’s currently being piloted in select CVS stores: the ability to open locked-up product cabinets.

When it comes to retail shopping experiences, CVS can make things especially frustrating.

That’s because, depending on your local store, you may find that CVS locks up the majority of its products.

Historically, this has required hitting a button to call a CVS employee for help. The whole process is a pain for shoppers and a pain for employees.

But soon, the new CVS app could solve that.

I remember this being an issue back in my retail days, but now you won’t have to have that embarrassing conversation with your local CVS employee to, “please unlock the condoms for me.”